Logo design

A memorable logo leaves a strong impression on a potential customer and encourages him to use the services of one business over another. A logo is usually built from typography and an image that together create a strong shape that conveys the brand's values. The logo design is often done as part of a branding process, which includes the design of all the visual elements of the brand - logo, color scheme, typography and other design elements such as illustrations or patterns. The purpose of branding is to differentiate the business from the competition and to create a unique and uniform visual identity for all marketing products.